How do we do it – Meriad Business Advisory

How do we do it ?

Identify High-Potential Startups: SCAN screens startups annually, shortlisting around 25 with strong IP and growth potential in climate tech, AI, and fintech, ensuring a pipeline of highquality opportunities.
Secure Funding: SCAN brokers INR 10-50 crore deals with a network of 100+ investors, including Peak XV and Blume Ventures, earning a finder’s fee.
Control and Optimize: SCAN takes 3-4 board seats yearly for annual advisory fees or executes 1-2 leveraged management buyouts (LMBOs) at ₹25-40 crore, using 70% debt, to drive operational improvements.
Grow Strategically: SCAN optimizes startups for 2.5x revenue growth and 20-25% EBITDA
Within two years, expanding through acquisitions or new markets
Exit for High Returns: SCAN targets IPOs or M&As, aiming for ₹700 crore valuations in 5-7 years, delivering significant returns for investors and stakeholders.
This value proposition is visually reflected in MERIAD’s logo, where the bold “MERIAD” text, dynamic upward arrow, and radiant energy bursts symbolize the company’s role in catalysing explosive growth for startups.

MERIAD Business Advisory Private Limited, through SCAN, targets:
Early-Stage Startups: Companies with ₹10-30 crore ARR and under six-month runways, particularly in climate tech, AI, and fintech, that need funding and expertise to scale.
High-Potential Entrepreneurs: Founders in Tier 2/3 cities (40% of India’s startups, per Nasscom) with innovative ideas who require strategic guidance.
Investors: Venture capital firms, angel investors, and financial institutions seeking vetted, highpotential startups with a 20-30% IRR edge over traditional VCs.
MERIAD’s SCAN model ensures a focused approach, addressing the specific needs of these customer segments

MERIAD Business Advisory Private Limited, via SCAN, generates revenue through five distinct streams:
Finder’s Fees: 1 to 2.5% of deals brokered, targeting ₹2-4 crore in 2025 from INR 20 to INR 100 crore deals.
Advisory Fees: ₹15 lakh per startup, generating ₹1.5 crore annually from 10 startups for board seat advisory roles.
Equity Gains: 1 to 2.5% stakes in startups, projecting ₹5.25 crore from 3 exits by Year 3 at ₹70 crore each.
LMBO Profits: Buy at ₹30 crore, sell at ₹120 crore, netting ₹90 crore from 2 exits by Year 5
Roll-Up Gains: Acquire 3 startups at ₹25 crore each, exit at ₹800 crore with a 25% stake, yielding ₹200 crore by Year 7.

MERIAD Business Advisory Private Limited, through SCAN, focuses on the following core activities:
Startup Identification: Using AI screening tools, SCAN evaluates 600 startups annually, shortlisting 25 with strong IP and growth potential, cutting due diligence time by 50%.
Funding Facilitation: SCAN brokers INR 20-60 crore deals, connecting startups with its network investors, including prominent firms like Peak XV and Blume Ventures.
Operational Control: SCAN takes 3-4 board seats yearly or executes 1-2 LMBOs, using 70% debt to acquire and optimize startups for growth.
Growth Optimization: SCAN drives 2.5x revenue growth and 20-25% EBITDA within two years, expanding startups through acquisitions or new markets.
Exit Strategy Execution: SCAN targets IPOs or M&As, aiming for ₹700 crore valuations in 5-7 years, ensuring high returns for investors.
These activities align with the upward arrow in MERIAD’s logo, symbolizing the company’s commitment to propelling startups forward

To deliver the SCAN model, MERIAD Business Advisory Private Limited relies on:
Experienced Leadership: A team with over 10 years in startups and investments, including a CFO with expertise in debt structuring and an advisor with a background in climate tech.
Investor Network: Access to 100+ investors, including partnerships with firms like Peak XV and Blume Ventures.
AI-Driven Tools: Technology that reduces due diligence time by 50%, enhancing efficiency in startup screening.
Tier 2/3 Scout Network: Regional scouts to tap into the 40% of startups in Tier 2/3 cities, ensuring a diverse pipeline
Brand Identity: MERIAD’s logo, with its radiant energy bursts and dynamic arrows, reinforces its role as a growth catalyst.

MERIAD Business Advisory Private Limited, through SCAN, collaborates with 100+ investors, VCs and angel investors to secure funding for start ups
Incubators and Accelerators: Partnerships with organizations like T-Hub to source highpotential startups.
Technology Platforms: Tools like Tracxn and Startup India for sourcing and screening startups.
Industry Experts: Serial entrepreneurs and consultants in climate tech and AI to provide specialized mentorship.
These partnerships enhance SCAN’s ability to deliver on its promise of driving startup growth.